What is link juice in SEO?

[mindprocessors]

I want to know about link juice and link bait in SEO.

[Maximus]

In my understanding, link juice is the amount of quality backlinks to your website. Link Bait is the amount of quality unique content, which may result in quotes of this content in other websites, with the appropriate source-backlink. Link juice is important for your websites SERP and it is directly related to Link bait. Both of these terms are just generally defining the quality of your website SEO. Please, do not hesitate to ask, if you have any further questions.

[Steve Smith]

Link juice describes the equity that is passed along a hyperlink from one website to another. The process of gaining link juice involves link building i.e. increasing the number of links from high-quality websites to your website, and is the most important aspect of SEO.

[semaphore.v]

The term link juice is directly concerned in SEO, since this is the juice that will drive up your rankings and bring visitors to your websites.

[srishtimehta]

Link Juice is one of the important part of SEO. Its about getting backlinks to a site. Its basically the search engine trust/credibility delivered by a link from one website to another.

[elenabrown]

Link Juice refers to the pagerank that one page passes onto others through followable links.

Other things like site authority, context, relevancy, anchor text, kw density etc are important. But link juice in a traditional sense refers to the passing of pagerank from one page to another. Or it can also refer to how pagerank flows around a site or the web i.e. how the juice flows.