03-06-2012, 09:32 AM
Search Engine Marketing is the marketing process uniting all website promotion methods. All types of SEO and SEO itself are part of the SEM. The purpose of SEM and its elements is to increase the results of your website on SERP (search engine results page) with the use of all SEO techniques and promotion methods. SEM could be divided to different main types by the used methods, such as: Keywords managing, Popularity managing, SEO, Website Submission, Paid Indexing, etc… Each of the SEM elements will be discussed in this forum section.